Relativity Media

Relativity Media teamed up with Jason Pierre-Paul of the New York Giants to create a unique teaser for their upcoming film "Into The Inferno" starring Christian Bale. The teaser, titled "Fight for your family," connected JPP's own struggles with the theme of the movie. It was released to widespread acclaim and earned numerous awards for its creativity and impact. The teaser effectively built excitement for the movie's release and proved to be a successful marketing strategy.